A shop owner smiling behind the counter of her store

Practical insight. Tried-and-tested tools.

Practical guides and tools on market access and growth strategy for small businesses. Learn how to get retail-ready, win over the category manager and grow your place on the shelf.

A shop owner serving a customer at her store entrance
17 years of growing brandsFMCG, pharmaceuticals and SMEs across six African markets

Business know-how, made practical.

UniqKnow is an online library of practical guides on market access and growth strategy, plus the everyday tools to put them to work. It's built for small and growing businesses, and just as useful to seasoned professionals.

Every guide is written by founder Peane Maponyane, drawing on 17 years of building brands, pricing, route-to-market and launches, along with lessons from other experts.

What we're working towards

Giving small businesses the foundations and strategy to compete for shelf space, and win shoppers, alongside the big brands.

  • Plain languageClear steps you can act on this week, and what to expect when you do.
  • Built for small teamsPriced and designed for SMEs, without cutting corners.
  • Learn it, then run itEach guide links to a tool that helps you put it into practice.

Start with a free guide

Three short reads that cover the foundations. Download, use them, and come back when you want more detail.

Browse the full library
Peane Maponyane, founder of UniqKnow
I've seen great products miss out on retail because the foundations weren't there: the right barcodes, a trade story, a growth plan. UniqKnow gives small businesses what they need to get listed, stay listed and grow.
Peane MaponyaneFounder of UniqKnow and its parent company, Hallo Group. Commercial and marketing leader, and musician.
R1.3bn → R3bnPortfolio revenue growth in four years
6 marketsWorked across Southern and Central Africa
#1 brandsBuilt in four health and wellness categories
Read Peane's story